MTP
Touring bike in a field at sunset
Love Velo logoVenture Studio · 2022 — 2024

Love Velo

Travel by bike.

Industry

Cycling, Travel

Business

Established & Legacy Businesses

Service

Venture Studio

Website

lovevelo.co.uk

Mission

Greater
horizons

Pedalling Love Velo to greater horizons, the partnership with MTP aims to propel the cycling travel agency toward its next growth stage.

Key to this is creating a robust digital infrastructure, facilitating seamless scalability without reliance on manual procedures or workforce expansion. To accelerate this digital upgrade, Love Velo is embarking on a Series A Fundraise and MTP has been right there, supporting them every step of the way.

Cyclist on a cliff facing a mountain
lovevelo.uk
Project Overview

The primary objective of Love Velo's revitalised technical landscape is to enhance the user experience, encouraging increased interaction and engagement between customers and the digital platform. To achieve this, the front end must be intuitive and robust, facilitating seamless navigation and task execution without heavy reliance on manual processes. The core front-end functionalities include a live booking solution, a user portal and a dedicated 'Love Velo Club' mobile application, collectively working to elevate the in-destination experience for users.

Powering this dynamic front end, a bespoke backend administration system which empowers the operational team through streamlined process automation, increasing their capacity to efficiently manage and process a high volume of bookings while maintaining the exceptional standard of customer service synonymous with Love Velo.

The project unfolds in a meticulously planned sequence of four phases, starting with Technical Discovery.

The collaborative journey between Love Velo and MTP is set to reshape the company's landscape.

Love Velo mobile app screens
04project phases
Series Afundraise
Clubmobile app
Timeline

Milestones

  1. Mar–Dec 2022

    Digital transformation concept incubation

  2. Feb–April 2023

    Technical project discovery

  3. May–July 2023

    Fundraise preparation

  4. Late 2023

    Series A fundraise

  5. Q1–Q2 2024

    Post fundraise

Next

Designer Sofas